Melissa & Doug
Melissa & Doug K's Kids Flip Fish soft baby book
A cuddly fish with peek-a-boo scales that hide pictures, a squeaker tail and a baby mirror.
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Scores by criterion
Our verdict
84 / 100A first book and a toy in one, soft enough for the earliest months. Peek-a-boo scales make reading time interactive.
Frequently asked questions
What's under the scales?
Hidden pictures revealed by lifting the peek-a-boo scales.
Does it make sound?
Yes, the tail squeaks and the fabric crinkles.
How do you clean it?
It is surface washable.
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How we score
The CTG score out of 100 is the weighted average of five criteria rated for every product: proven reliability (36%), perceived value (18%), bond and memory (18%), originality (14%) and novelty (14%). Each criterion has its own published scale, identical for every product: it rates generously, because every product in our selection is already good. The score does not depend on the guide. 60 to 69: average gift. 70 to 77: good pick. 78 to 85: safe bet. 86 to 89: favorite. 90 and above: the perfect gift, a label reserved for excellent products that customers like, one winner per occasion. In a guide, the score for the recipient combines this score with the place in the ranking. The budget is an indicative range: the exact price is shown by the store at checkout. Read our full selection method →